Kill This Love EP is the second longest Korean female album to chart on the Billboard 200 (4 weeks).Kill This Love has been certified Platinum by Gaon for over 250,000 copies sold.Kill This Love is the 8th best selling Korean girl group album on Gaon.Kill This Love is the best selling girl group album on Gaon Chart in 2020 that was not released on the said year.Kill This Love ranked at #12 on Billboard Worlds Albums Year-End Chart.The album received 2x Platinum Certification on QQ Music (value of $300,000+) (first K-Pop girl group to achieve this).It received the most #1s for a Kpop girl group.It gained over 200 million streams in 2021, making it the sixth most streamed album in 2021 by a Kpop female artist.It's the second most streamed female K-pop group album in 2020. It’s the second fastest album by a K-Pop female act to reach 200 million streams (56 days).Each of the tracks have surpassed 50 million streams on Spotify.Kill This Love has over 1 billion streams on Spotify, making it the second most streamed album of all time by a K-Pop act.The first being BLACKPINK's The Album.It is the second Korean mini-album released by BLACKPINK.The music video for 'Kill This Love' debuted on YouTube on April 5, 2019, at midnight KST. The music video teaser was released on April 2. The official group teaser poster was revealed on March 29. Rosé's teaser poster was revealed the next day on March 28. A day later, YG released Jisoo's teaser poster.

On March 26, Jennie's teaser poster was revealed. YG Entertainment began promoting the EP on March 25 with a teaser poster featuring Lisa.

YG Entertainment released a statement saying that the lead single would be more 'intense' than previous BLACKPINK songs but have a 'strong rhythm' like 'Ddu-Du Ddu-Du', and that the video choreography would be more 'dynamic' than previous efforts.

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